Author Bio
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Author Joel Backaler
Joel Backaler is an international business development professional and founder of the award-winning online publication, TheChinaObserver.com. He has been quoted in and published by media outlets such as Forbes, The Wall Street Journal, BusinessWeek and The Huffington Post. Joel is a fluent Mandarin speaker and former Fulbright Scholar who has a deep understanding of how to build businesses outside of the US. Through his experience working with CEOs of Emerging Markets operations for Fortune 500 MNCs at Frontier Strategy Group, Joel understands the challenges and opportunities that exist in these unique markets. TheChinaObserver.com is an essential resource for business insight in Emerging Markets, with a focus on the Asia Pacific region.